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In this great guest post by Payman Taei, he shares his tips and experiences regarding the key ingredients to using YouTube to grow your business.
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1 25 CATERPILLAR Diecast Model CAT G3516 Gas Engine - Core Classics Series 85238Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”? Unfortunately, many social media strategists get caught up in the numbers that relate specifically to social media and they forget about the numbers that are meaningful to their business.
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Humor can be a power social media engagement tool. Before you add some comedy to your messaging, though, think through the potential pitfalls that could arise.
If your organization is considering getting active in social or if you’re in the process of assessing your current efforts, take a look at the following list and make sure you’re not undermining the success of your activities.
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